HERM Studio.

We took care of the whole marketing of HERM Studio in China, including conversion optimisation, social media management, content production, awareness and more.

Our Strategies

We created presence on all relevant social channels in China, including a Taobao store. We activated throughout the full customer journey of the Chinese fashion consumer in combination with distribution through KOLs.

Our Challenges

The brand has no presence in the Chinese market at all, and the product pricing is targeted on the upper market Chinese consumer, this makes it hard to realise sales at the beginning.

Our work